Kira Kessler: Taking a Family Business from Rock to Riches
From a struggling storefront to a rockin' revenue stream, today's guest Kira Kessler has transformed her family business - and she started when she was in high school. Rock n' Rags was the brain-child of a entrepreneurial teenager who knew the business run by her parents had potential. But Kira also knew that the clients at their storefront were dwindling, so she seized on an opportunity to bring in a clothing line to attract new attention. Jumping in to Instagram and TikTok early, she started building an audience for their brand simply by being authentic - and it's that personal connection that has continued to set her business apart. Listen in to hear how Kira Kessler took her family's legacy to the next level through passion, determination, and above all else - her love of fashion.